{"id":130223,"date":"2026-09-29T15:02:46","date_gmt":"2026-09-29T15:02:46","guid":{"rendered":"https:\/\/soussana.com\/october-2026-operation-no-10-gravlax-salmon\/"},"modified":"2026-10-07T09:38:56","modified_gmt":"2026-10-07T09:38:56","slug":"october-2026-operation-no-10-gravlax-salmon","status":"publish","type":"post","link":"https:\/\/soussana.com\/en\/october-2026-operation-no-10-gravlax-salmon\/","title":{"rendered":"October 2026 \u2013 Operation No. 10: Gravlax Salmon"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">At <a href=\"https:\/\/soussana.com\/en\/who-we-are\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAT-Schaub France<\/a>, we support food industry professionals throughout the year with seasonal campaigns designed to boost their sales and enhance their product offerings.<\/p>\n\n<p class=\"wp-block-paragraph\">From <strong>October 1 through 31 <\/strong>, it\u2019s time for the <strong>Gravlax Salmon<\/strong> promotion! A timeless classic beloved for its refined flavor and rich aromas, gravlax gets a fresh twist this October!<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\">Two Ideas for a New Take on Gravlax<\/h2>\n\n<p class=\"wp-block-paragraph\">For this feature, check out <strong>two recipe ideas<\/strong> that offer fresh takes on gravlax salmon with different flavor profiles:<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Lemon-and-pepper-flavored gravlax salmon<\/strong>, for a fresh and spicy combination;<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Gravlax salmon with a Proven\u00e7al tomato flavor<\/strong>, featuring sunny and indulgent notes.<\/p>\n\n<p class=\"wp-block-paragraph\">Here are two ideas that will help you rediscover this timeless classic, diversify your offerings, and showcase your expertise to your customers.<\/p>\n\n<p class=\"wp-block-paragraph\">Check out our <strong>recipe collection dedicated to gravlax<\/strong> right on your <strong><a href=\"https:\/\/accespro.soussana.com\/\">Pro Access<\/a><\/strong> and discover all our ideas to enhance your creations.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can you promote a special offer at a grocery store?<\/h1>\n\n<p class=\"wp-block-paragraph\">To help integrate this promotion into your retail operations, DAT-Schaub France is offering a simple, structured approach, available from <strong>October 1 through 31, 2026<\/strong>. The goal of this promotion is simple: <strong>to put gravlax back at the heart of your creations<\/strong> and offer your customers a unique, delicious, and inspiring selection throughout the month of October. <\/p>\n\n<p class=\"wp-block-paragraph\">This campaign includes, among other things, a dedicated communications kit:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>A customizable A4 poster for the window or inside the point of sale<\/li>\n\n\n\n<li>A sheet of product labels that clearly identifies the product codes<\/li>\n\n\n\n<li>A recipe booklet featuring ideas for food pairings and presentation<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">These materials help create a consistent and unified brand image, while making the offering easier for customers to understand.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">Why does product display influence sales?<\/h1>\n\n<p class=\"wp-block-paragraph\">A well-crafted presentation helps customers better understand your offerings and visualize how they\u2019ll enjoy them. When it comes to presentation, consider creating a dedicated <strong>\u201cRefined Flavors\u201d<\/strong> section in your display case featuring your gravlax. An elegant display that catches the eye and makes your customers want to rediscover this product in a whole new light.  <\/p>\n\n<p class=\"wp-block-paragraph\">Creating a space dedicated to aperitifs allows you to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>to improve product visibility;<\/li>\n\n\n\n<li>to promote upselling;<\/li>\n\n\n\n<li>to simplify the purchasing process;<\/li>\n\n\n\n<li>to inspire consumers with practical recipe ideas.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">A well-presented offer is therefore more appealing and easier to remember.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can a promotional event boost a retail location?<\/h1>\n\n<p class=\"wp-block-paragraph\">Seasonal promotions are an effective way to boost in-store activity.<\/p>\n\n<p class=\"wp-block-paragraph\">By combining product selections, marketing materials, and culinary inspiration, this campaign enables:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>to renew customers&#8217; interest;<\/li>\n\n\n\n<li>to enhance the value of in-store consulting;<\/li>\n\n\n\n<li>to encourage dialogue with consumers;<\/li>\n\n\n\n<li>to offer simple, immediately actionable ideas.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">In this way, in-store promotions help enhance the customer experience while driving sales growth.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How does DAT-Schaub France support food industry professionals?<\/h1>\n\n<p class=\"wp-block-paragraph\">This initiative was designed to provide professionals with solutions that are simple, practical, and tailored to real-world conditions.<\/p>\n\n<p class=\"wp-block-paragraph\">By combining:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>a selection of products ready for use;<\/li>\n\n\n\n<li>dedicated communication materials;<\/li>\n\n\n\n<li>recipe ideas;<\/li>\n\n\n\n<li>recommendations for highlighting;<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">DAT-Schaub France helps professionals expand their appetizer offerings and develop promotional activities that align with consumers&#8217; seasonal expectations.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<p class=\"wp-block-paragraph\"><strong>\ud83d\udcc5 August 1\u201331, 2026<br\/><a href=\"https:\/\/soussana.com\/en\/contact-us\/\">\ud83d\udce9 Information available upon request<\/a><\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p><!-- Built With Bricks --><\/p>\n","protected":false},"author":5,"featured_media":130221,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2993],"tags":[],"class_list":["post-130223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts\/130223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/comments?post=130223"}],"version-history":[{"count":2,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts\/130223\/revisions"}],"predecessor-version":[{"id":130423,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts\/130223\/revisions\/130423"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/media\/130221"}],"wp:attachment":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/media?parent=130223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/categories?post=130223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/tags?post=130223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}