{"id":129790,"date":"2026-07-29T08:44:04","date_gmt":"2026-07-29T08:44:04","guid":{"rendered":"https:\/\/soussana.com\/may-2026-operation-n5-snacking-aperitif\/"},"modified":"2026-07-29T14:59:44","modified_gmt":"2026-07-29T14:59:44","slug":"may-2026-operation-n5-snacking-aperitif","status":"publish","type":"post","link":"https:\/\/soussana.com\/en\/may-2026-operation-n5-snacking-aperitif\/","title":{"rendered":"August 2026 \u2013 Operation No. 8: Snacks \u2013 Cocktails"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">At <a href=\"https:\/\/soussana.com\/en\/who-we-are\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAT-Schaub France<\/a>, we support food industry professionals throughout the year with seasonal campaigns designed to boost their sales and enhance their product offerings.<\/p>\n\n<p class=\"wp-block-paragraph\">From <strong>August 1 through 31<\/strong>, it\u2019s time for the <strong>\u201cAp\u00e9ro Snacking\u201d<\/strong> campaign! At a time when moments of sharing and togetherness play a central role in our eating habits, we invite you to rediscover some classic appetizer favorites through a selection of delicious and inspiring recipes.<\/p>\n\n<p class=\"wp-block-paragraph\">Mini sausages in unique flavors, flavored potato chips, seasoned cashews&#8230; This promotion was designed to help professionals enhance their appetizer offerings, create an attractive display at the point of sale, and meet the expectations of consumers looking for convenience, variety, and enjoyment. <\/p>\n\n<p class=\"wp-block-paragraph\">Find out how to take advantage of the summer season to expand your snack offerings and turn appetizers into a powerful tool for driving sales.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can we boost sales of appetizers during the summer?<\/h1>\n\n<p class=\"wp-block-paragraph\">At <strong>DAT-Schaub France<\/strong>, we support food industry professionals throughout the year by offering sales promotions designed to boost sales and inspire new recipe ideas.<\/p>\n\n<p class=\"wp-block-paragraph\">During the summer months, consumer habits change. Moments of sharing and socializing take on greater importance in consumers\u2019 daily lives, making the aperitif a true highlight of the day. <\/p>\n\n<p class=\"wp-block-paragraph\">This seasonal trend offers food industry professionals the opportunity to promote a product line focused on appetizer snacks and to rethink how they showcase their products. To address this trend, DAT-Schaub France has developed a specialized initiative designed to create a cohesive product line tailored to market expectations. <\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">What products should you offer to create an appealing appetizer selection?<\/h1>\n\n<p class=\"wp-block-paragraph\">To meet consumers\u2019 desire for new experiences and variety, our selection is based on 8 recipe ideas that combine traditional flavors with more original touches:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/soussana.com\/en\/categorie-produit\/technological-mixtures\/ground-meat-blends\/\">Thai-flavoured mini sausages<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/soussana.com\/en\/categorie-produit\/technological-mixtures\/ground-meat-blends\/\">Mini chorizos to cook<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/soussana.com\/en\/categorie-produit\/technological-mixtures\/ground-meat-blends\/\">Mini olive &amp; dried tomato sausages<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/soussana.com\/en\/categorie-produit\/technological-mixtures\/ground-meat-blends\/\">Mini goat &amp; rosemary sausages<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/soussana.com\/en\/categorie-produit\/culinary-blends\/seasonings\/\">Truffle-flavored potato chips<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/soussana.com\/en\/categorie-produit\/culinary-blends\/coatings-and-meat-specialties\/\">Proven\u00e7al chips<\/a><\/li>\n\n\n\n<li>Cashew nuts, wasabi flavor<\/li>\n\n\n\n<li>Cashew olive &amp; basil<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">This selection allows you to create a complete appetizer spread by playing with textures, flavor intensities, and portion sizes. It also taps into a major trend: the desire for gourmet experiences that are simple and easy to share. <\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can you capitalize on the trend toward appetizer-style snacking at the point of sale?<\/h1>\n\n<p class=\"wp-block-paragraph\">Snacking as an appetizer is fully in line with new consumer trends. Consumers are increasingly looking for products that are convenient, meant to be shared, and suited to social occasions. <\/p>\n\n<p class=\"wp-block-paragraph\">By offering a clearly defined and easily accessible selection, retailers can meet this demand while encouraging impulse purchases and upselling.<\/p>\n\n<p class=\"wp-block-paragraph\">A diverse selection\u2014whether displayed in a dedicated area or paired with recipe ideas\u2014makes it easier for customers to choose and helps showcase the entire product line.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can you promote an appetizer special at a grocery store?<\/h1>\n\n<p class=\"wp-block-paragraph\">To facilitate the implementation of this promotion at the point of sale, DAT-Schaub France offers a simple and structured approach, available from <strong>May 1 through May 31, 2026<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">This campaign includes, among other things, a dedicated communications kit:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>A customizable A4 poster for the window or inside the point of sale<\/li>\n\n\n\n<li>A sheet of product labels that clearly identifies the product codes<\/li>\n\n\n\n<li>A recipe booklet featuring ideas for food pairings and presentation<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">These materials help create a consistent and unified brand image, while making the offering easier for customers to understand.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can you create an appealing appetizer platter for takeout?<\/h1>\n\n<p class=\"wp-block-paragraph\">Beyond the selection of products, their presentation plays a key role in the overall perception of the offering.<\/p>\n\n<p class=\"wp-block-paragraph\">Among the most popular options, the <strong>ready-to-go appetizer platter<\/strong> is perfectly in line with current trends:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>An immediately identifiable proposition<\/li>\n\n\n\n<li>A practical and easy-to-understand format<\/li>\n\n\n\n<li>A natural pairing for a social gathering<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">This approach simplifies the purchasing process while providing a concrete solution to the practical needs expressed by consumers.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">Why does product display influence sales?<\/h1>\n\n<p class=\"wp-block-paragraph\">A well-crafted presentation helps customers better understand the offering and visualize how they will use it.<\/p>\n\n<p class=\"wp-block-paragraph\">Creating a space dedicated to aperitifs allows you to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>to improve product visibility;<\/li>\n\n\n\n<li>to promote upselling;<\/li>\n\n\n\n<li>to simplify the purchasing process;<\/li>\n\n\n\n<li>to inspire consumers with practical recipe ideas.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">A well-presented offer is therefore more appealing and easier to remember.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How can a promotional event boost a retail location?<\/h1>\n\n<p class=\"wp-block-paragraph\">Seasonal promotions are an effective way to boost in-store activity.<\/p>\n\n<p class=\"wp-block-paragraph\">By combining product selections, marketing materials, and culinary inspiration, this campaign enables:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>to renew customers&#8217; interest;<\/li>\n\n\n\n<li>to enhance the value of in-store consulting;<\/li>\n\n\n\n<li>to encourage dialogue with consumers;<\/li>\n\n\n\n<li>to offer simple, immediately actionable ideas.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">In this way, in-store promotions help enhance the customer experience while driving sales growth.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h1 class=\"wp-block-heading\">How does DAT-Schaub France support food industry professionals?<\/h1>\n\n<p class=\"wp-block-paragraph\">This initiative was designed to provide professionals with solutions that are simple, practical, and tailored to real-world conditions.<\/p>\n\n<p class=\"wp-block-paragraph\">By combining:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>a selection of products ready for use;<\/li>\n\n\n\n<li>dedicated communication materials;<\/li>\n\n\n\n<li>recipe ideas;<\/li>\n\n\n\n<li>recommendations for highlighting;<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">DAT-Schaub France helps professionals expand their appetizer offerings and develop promotional activities that align with consumers&#8217; seasonal expectations.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<p class=\"wp-block-paragraph\"><strong>\ud83d\udcc5 August 1\u201331, 2026<br\/><a href=\"https:\/\/soussana.com\/en\/contact-us\/\">\ud83d\udce9 Information available upon request<\/a><\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p><!-- Built With Bricks --><\/p>\n","protected":false},"author":5,"featured_media":129782,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2993],"tags":[],"class_list":["post-129790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts\/129790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/comments?post=129790"}],"version-history":[{"count":4,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts\/129790\/revisions"}],"predecessor-version":[{"id":130096,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/posts\/129790\/revisions\/130096"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/media\/129782"}],"wp:attachment":[{"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/media?parent=129790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/categories?post=129790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soussana.com\/en\/wp-json\/wp\/v2\/tags?post=129790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}